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2025. The year we dreamed about

Before the year even began, we were already welcoming our first guests for Christmas and New Year’s. New Year’s was especially magical, as we were treated to an abundance of northern lights. Our Dutch guests—accustomed to fireworks—were instead awed by the spectacular aurora borealis and the peacefulness of the environment. Speaking with them afterward, it was clear this was a memorable moment, experiencing the spectacle through their eyes. It filled us with pride to share this after working so hard for five years to reach this point.

Reflecting back, the vacation season that started the year was incredibly successful—and now we’re ready for even bigger steps.

This year, we joined the fantastic group Gold of Lapland. This organization has supported us immensely because they love our location and its rich historical and cultural significance. Thanks to them, we’ve been on inspiring field trips and represented at the Vakantie Beurs. I want to extend a heartfelt thank you to Cecilia and Paula, who have always been ready to answer every question.

One of the biggest decisions we made this year was about summer. We’ve run a summer café the past few years, which, while successful, demands a lot of energy. This year, we chose to focus on renovating the exterior of the buildings and the garden instead, ensuring our BnB guests get our full attention and the property shines.

So far, we’ve cleared wild bushes and trees, rediscovered hidden rows of berry bushes, planted more flowers around the grounds, and begun renovating the old stuga. The roof was in dire need of repair—over 30 broken tiles—and now the plan is to prepare all the rooms in the stuga for conferences and workshops. We will also build a fireplace outside the stuga. Plus, we’ve acquired a 78cm Hällmark and a 48cm Muurika, so soon guests can book conferences combined with open-fire cooking workshops—perfect for teambuilding. We’ve been cooking on them a lot already, and the food tastes amazing.

Looking ahead, always thinking about growth and quality, I received a message from a contact I’ve been nurturing for three years. Danny of Dutch Husky Experience reached out—he had a radical life change and wanted to explore collaboration possibilities with Kronlund. After many exciting conversations, it’s safe to say we’ll soon be enhancing our guests’ experience together. Details will come later, but expect more huskies around the property, accompanying guests on snowshoe walks and northern lights hikes. Truly an exciting time!

So while summer is in full swing, we’re constantly working to raise the quality of every guest experience.

It took me a while to write another update, but trust me when I say—we never stop working until this place is exactly what we dreamed it could be. And with every step, we’re closer to turning that dream into reality.